herbert bayer - universal typeface

or typography i created a poster displaying the subtle features of herbert bayer's universal typeface. herbert bayer attended the bauhaus school in germany. upon graduation, walter gropius the founder of the bauhaus appointed bayer to direct the new "druck und reklame" (print and advertising) workshop. all the printed materials, forms, posters, and publicity brochures needed for the bauhaus purposes were printed in the school's printing workshop on the basis of designs by herbert bayer or the students

bayer on 'simplified script' 1925

"...attempt at a simplified way of writing
1. this method of writing is recommended by all innovators of writing as the writing of the future.
2. by writing everything in lower case, our writing loses nothing but becomes more easily legible, learnable, considerably more economical.
3. why have two symbols for one sound such as A and a? why two alphabets for one word, why twice the number of symbols, if half the number accomplishes the same thing?"

october 1925, bayer instituted the lowercase alphabet as the style for all bauhaus printing. to accompany this he founded his universal typeface, a geometric sans-serif font.

the reason why i choose to type in all lowercase or incorporate all lowercase in my designs is based off the aesthetic style of herbert bayer.